Tag Archives: Communications and Outreach

Sarah Lichtner

The 11-year-olds have spoken: when it comes to talking about science, clear communication is key. At the World Science Festival on June 2, the results of the 2013 Flame Challenge (discussed in one of my previous posts) were announced, with awards going to the best written and video answers to

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Lindsay Pack

Freshwater isn’t as prevalent as it used to be. Population growth, increasing industrialization, and climate change are straining water supplies at a rapid pace, and some of the worst drought conditions the United States has ever seen are costing the nation at least $35 billion in economic losses. The economic

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Emily Maffett

When you’re an expert in your field, it can be hard to see where you’re going wrong when it comes to communicating with others who aren’t. This is especially true when communicating about science and technology—you use specific terminology because they are the correct terms and they make perfect sense to

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Sarah Lichtner

In a recent article published by LiveScience, the author calls attention to seven commonly misused science words: “hypothesis,” “theory,” “model,” “skeptic,” “nature vs. nurture,” “significant,” and “natural.” Because of the common misuse of “theory,” “hypothesis,” and “law,” Rhett Allain, a physicist at Southeastern Louisiana University, even suggested doing away with

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Sarah Lichtner
Translating Complex Science into Simple Terms
Sarah LichtnerMarch 21, 2013

Science is like another language. It’s full of acronyms, long words, diagrams, and complex explanations that cause head scratching and glazed-over eyes amid non-scientists. Yet, science improves our daily lives: smartphones that give us access to the whole world in the palm of our hands, flu shots with an even

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Nexight Group

In an effort to accelerate advanced materials discovery and deployment, ASM International—the society dedicated to serving the materials science and engineering community by providing authoritative information—has founded the Computational Materials Data Network. Nexight Group has been selected to support the start-up and launch of the network, which will serve as

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Nexight Group

Over the past summer, the United States experienced its most extensive drought since 1956, with more than 50% of the country experiencing moderate or worse conditions. Repercussions have involved damaged crops, drinking water shortages, and fish kills, among others. The continued threat of droughts like this one has sounded the

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Nexight Group

Some of the world’s biggest problems are currently being addressed by engineering at the smallest level. Nanoengineering, the practice of using the smallest possible material conformations and related technology, has had major impacts on a number of developments, including new approaches for energy conversion and storage, advanced materials and performance,

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Nexight Group

Nexight Group received two awards for technical communication pieces that were submitted to the Society for Technical Communication (STC) 2012 International Summit Awards Competition. The STC evaluates submissions for factors such as organization, the scope of the content, document design, clarity, tone, and ability to effectively communicate to the intended

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Nexight Group

In February, Nexight Group completed a report for the Propane Education & Research Council (PERC) that analyzed data collected from their Propane Farm Equipment Efficiency Demonstration (FEED) program. The Propane FEED program tests the performance of new propane-fueled equipment in real-world agricultural settings. Agricultural producers who enroll in the program

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